Planning your first event can be very exciting and overwhelming at the same time. There are many facets to planning a successful event. You don’t want to rush into it without a clear plan in place.
Here are four mistakes to avoid when planning your event:
- Not planning far enough in advance. If you’re planning for 25-40 to attend, give yourself about 60 days to plan. For larger events, give yourself 3-4 months to plan.
- Doing it all yourself. It’s impossible to do it yourself, especially a live event. Write down everything that needs to be done and hire people to do some of the tasks.
- Ineffective social media. The key to success is to make sure you are marketing and promoting on the right social medial platforms. Don’t promote just to promote.
- Not creating a sense of urgency in your marketing. It’s not enough to ask people to register. You have to entice them to do so. The best way to do this is to offer discounted registration prices, also known as Early Bird Specials.
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