What to Charge to Attend Your Event

A common question that comes up when planning your event is, “What do I charge to attend my event?”

In the past, many of the well-known people leading events charged a big upfront fee to attend their events. With the shift in the economy, that has changed. They’re now charging a lower upfront fee and delivering a lot of value, such that the attendees want to sign up for their higher end programs.

When deciding on the fee you want to charge to attend your event, check within yourself to make sure you can stand behind the fee you’re charging. You must believe in the value you’re delivering.