Sprinkle Seeds of Interest

There is a subtle, proven way to sell your products or services when you’re giving a talk that doesn’t come across as “salesy.” It’s called “sprinkling seeds of interest.”

Right from the beginning of your talk and during your talk, let the audience know that although you only have limited time with them, you do have other resources they may be interested in, which you’ll share with them at the end of the talk. So when you come to the end of your talk and share with them your other offerings, they’re curious and ready to hear what you have to offer.