You Gotta Grab Their Attention From The Start

 

Welcome to our March Blog Hop!

This month we want to help you experience success in your business and life, featuring articles, how-to’s and resources for you today that have helped each consultant, blogger and business owner on the hop in their own lives and businesses. Get ready to be inspired for a fabulous year ahead of you as you move along through the blog hop.

You may just be starting the blog hop or may have come from #4 Vicki Heise at Live Your Healthy Life, on Natalie Bradley’s Blog Hop. If you get off track at any time, the full lineup below will help you move along from blog to blog so you make sure to see and learn from all of the articles featured here today.

Today I am going to talk to you about how to grab your audiences attention from the start.

I'm sure you'd agree we are inundated with many e-mails inviting us to sign up for a teleclass, webinar, or workshop. We don't have the time to read all the way through the description. Unless the title grabs our attention in the first few moments, we hit the delete button. The same happens when you give a talk. The audience makes a decision as to whether they're interested in what you have to say within the first three minutes of your talk, so it's important to keep in mind you only have a few moments to grab their attention.
Here are four steps to grab the audience's attention easily and quickly right from the start:

1. Create a catchy title that addresses their pain. With all the information we receive, people may not read further than your title, so make the title of your talk quickly grab their attention. As you think about what to say in your title, think about what matters most to your audience. What's their pain? What will they gain from your talk? Be clear and descriptive in your title. Instead of "Learn How to Become a Speaker," a more exciting title would be "The 9 Best-Kept Secrets to Exploding Your Business as a Speaker."
2. Tell your personal story. Begin your talk by telling your personal story of how you got to be who you are today. The fastest way to draw the audience to you is being authentic. When you share something personal about yourself, the audience feels more connected to you. They can relate to you more through your story and that will draw them to you. The speakers who leave the strongest impression on you are the ones who share something personal about themselves. We quickly get engaged when a person shares their humanity as we can all relate to that.
3. Describe your story vividly and specifically. As you tell your story, speak in the present tense. Share your story as if it's happening right now and describe it with excitement and energy. I remember seeing Suze Orman, the financial expert, speak at a conference. As soon as she walked on stage, she connected with everyone in the audience. She was down to earth, funny, and knowledgeable. She shared how she had grown up on the poor side of Chicago, working as a waitress, making only a few hundred dollars a month. She had her ups and downs just like us but because she shared authentically from her heart, she had us all sitting on the edge of our seats listening to every word she said.
4. Other ways to start off your talk. The point is you're engaging the audience right from the start. Some other ways to quickly grab the audience's attention is by sharing a story about a client, or asking a question to engage the audience, or sharing some current news story, or some startling statistic that relates to your talk. I've started off a talk about speaking by saying, "Did you know most people would rather be the person being eulogized than the person giving the eulogy?" I always hear a few chuckles and people nodding their heads in agreement. These short factual statements quickly grab the audience's attention.

The next stop is my good friend, #6 Robin Hardy on Natalie Bradley’s Blog Hop! Thanks for visiting and I hope to see you again next month!

1. Natalie Bradley a Natalie Bradley Consulting
2. Debra Burdick at The Brain Lady
3. Deb Brown at Touch Your Client’s Heart
4. Vicki Heise at Live Your Healthy Life 
5. Rochelle Togo-Figa at Speaking Breakthrough Strategist <<– you are here!
6. Robin Hardy at Integrity Virtual Services
7. Chérie Ronning at Chérie Ronning, Consultant-Mentor-Speaker
8. Kim McDaniels at iBiz Design Duchess

Here’s to your breakthroughs…

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Does the Thought of Failing Keep You From Pursuing Your Dream of Becoming a Speaker?

You may just be starting the blog hop or may have come from #5 Vicki Heise at Live Your Healthy Life, on Natalie Bradley’s Blog Hop. If you get off track at any time, the full lineup below will help you move along from blog to blog so you make sure to see and learn from all of the articles featured here today.

Today I am going to talk to you about getting past your fear of becoming a speaker.

Does the thought of failing keep you from pursuing your dream of becoming a speaker? If the answer is “yes,” you’re not alone. When we hear the word “fail,” we connect it to something negative and bad. For many people, the thought of failing brings up strong feelings and emotions. The feelings are so strong, it’s feels safer not to take on new things.
If you’ve read the bios of most successful people, you’ll see they’ve all failed many times over before they achieved success.
Here are four key steps to help you move through the fear and be willing to take that risk.

1. Identify the fear: Write out specifically what the fear is, including all the details. To move through the fear; you first have to clarify exactly what the fear is.
2. Emotions and feelings: Write the feelings you’re experiencing as you think about your fear. Do you feel scared, nervous, frustrated, anxious, angry, or hopeless? The clearer you are about the feelings connected to the fear, the easier it will be to move through it.
3. Identify the fear: Ask yourself, “Is this a real or self-imposed fear? A real fear would be if you were about to be pushed out of an airplane. A self-imposed fear is a fear you’re experiencing that hasn’t happened. Once you identify that it’s a self-imposed fear and your life is not in danger, you now know you’re in charge and can take action.
4. Action steps: A powerful way to move through the fear is taking action. Once you take that first step, you’ll feel freedom and confidence because you’re taking charge of your life and the next steps become easier to take.

They say in life you’re either growing or contracting. The only way to grow is to be willing to not let fear stop you. I invite you to be willing to move the fear and become the speaker you’ve always wanted to be!
The next stop is my good friend, #7 Lisa Ivaldi at InsightClarityGrowth.com on Natalie Bradley’s Blog Hop! Thanks for visiting and I hope to see you again next month!

1. Natalie Bradley at Natalie Bradley Consulting
2. Cari Vollmer at PassionIntoProfit.com
3. Debra Burdick at The Brain Lady
4. Janet Slack at Solopreneur.Biz
5. Vicki Heise at Live Your Healthy Life 
6. Rochelle Togo-Figa at Speaking Breakthrough Strategist 
7. Lisa Ivaldi at InsightClarityGrowth.com
8. Robin Hardy at Integrity Virtual Services
9. Sandra Gardner at Tall Red Poppy // Marketing, Magic, & Design Sanctuary
10. Deb Brown at Touch Your Client’s Heart
11. Jill Russo Foster at JillRussoFoster.com
12. Kim McDaniels at iBiz Design Duchess 
13. Sharon Lewis at Questiam Leadership Development
14. Chérie Ronning at Chérie Ronning, Consultant-Mentor-Speaker

Here’s to your breakthroughs…

Sign Up to Receive Free

Video Speaking Series

Immediate Access to 3 Successful Speaker Strategies

Complete the form to get immediate access.

First Name

Email *

* Required Fields

Create a Step-By-Step Plan for Speaking

If you want to be a speaker and you’ve never spoken in front of an audience before, you need to create a step-by-step plan to get you there. Here are some steps to take.

1. Create your signature talk: This is your main talk that represents who you are and you can give over and over again.
2. Be trained: If you’ve never spoken in front of an audience before, you want to be trained to powerfully deliver your message.
3. Your audience: You need to know who your ideal audience is. You want to be speaking to this group. These are the people you want to work with.
4. Places to speak: Find networking groups, organizations, associations, and events where your ideal client attends. Introduce yourself to the person who hires speakers and ask to speak to their group!
5. Speaker Sheet: Create a Speaker Sheet. This sheet describes your background, the topics you speak about, where you’ve spoken, and testimonials.

Shift Your Mindset About Speaking

When you shift the way you think about speaking, your whole view of speaking will transform. This means changing every single negative thought you have. Thoughts like, “I’m not good enough, I’ll never be a successful speaker, or she/he has what it takes and I don’t.” These thoughts were made by you.

Ask yourself, “What are the thoughts I’m creating right now?” Are you thinking about ways to become a speaker or are you thinking of reasons why you’ll never be able to be a speaker?

Studies show the mind is like a programming machine. Whatever thoughts the mind hears over and over again believes it to be true. We can turn any negative thought into a positive and powerful thought.

You have within yourself the ability to change your thoughts and by doing that, you can achieve everything you want to achieve. You can be the speaker you’ve always wanted to be!

It’s Okay to Speak for Free

I want to share with you what authors Dottie and Lilly Walters, authors of Speak and Grow Rich, say about speaking for free.

“There is no reason to make a ‘free’ presentation. There are many good reasons to present for “no fee.” The majority of speeches in the world are done for no fee. Obviously, there are many benefits of speaking for no-fee, or so many people wouldn’t be doing it!”

Here are some benefits of speaking for “no fee”:

• Correct Performance Problems: A way to sharpen your speaking skills for the world of paid bookings is to practice before live audiences.
• Educate the Public: Most companies realize the tremendous marketing and benefits available to them by sending presenters into the public to teach them about their product and industry.
• Obtain Prospective Clients: Speaking for no fee is one of the best ways of obtaining prospective clients.

Meet with the Audience Before You Speak

Many new speakers feel nervous at the beginning of their talk. The main reason this happens is they don’t know the people in the audience. This may bring up the fear of being judged and not being good enough. I have found the easiest way to break the ice with the audience is to arrive and mingle before you give your talk. When you do this, you’ll get to know the people you’ll be delivering your talk to and this will put you at ease.

When I spoke at a conference, I stood outside as people signed in and introduced myself to them. They loved having the opportunity to meet me. And for me, connecting with them early on helped me to relax before I got up to speak.

F-E-A-R Doesn’t Have to Stop You

The only power fear has over you is the power you give it. Remember fear may come up for you when you're doing something you've never done before. The next time you feel yourself pulling back because of fear, notice you're the one giving it power. Then choose to take your power back by taking an action step forward. When you step into what you fear the most, you have broken through to the other side!

There's a great quote by Oprah, "Whatever you fear most has no power — it is YOUR fear that has the power."